Apple.com rebuttle

Debate with Melissa Sohmer over Apple.com

Although Apple.com is a wildly visited site that has been praised for it's design, it unfortunately lacks in it's search engine. As this is crucial to an entire website, especially a site with as many pages as Apple.com, it severely affects it's overall design. Although you are able to search for different items, you cannot search in a specific area. For example, a customer goes on to the downloads page and wants an application specifically featuring birds. They type in "birds" into the search bar and click enter. What they receive is every page on Apple.com that contains the word "bird." There is no option available to specifically search in the downloads page, therefore forcing the customer to scroll through tons of pages looking for an application. Because of this the customer might get fed up and go to another website to search for an application. Not only does Apple.com not produce effective search results, but it ultimately leads to people leaving the website.

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